Isringhausen News

Isringhausen Imports Receives 2009 Center of Excellence Award

BMW of North America recently announced the names of its top performing dealerships in the USA for 2009. The 31 BMW dealers out of 338 nationwide awarded the “2009 Center of Excellence Award” were selected based on the criteria of customer satisfaction, brand representation, and operational excellence.  Over the last 10 years, the BMW dealer network has invested over $2.1 billion dollars improving its sales facilities and repair workshops, refining processes and focusing on top-tier customer service, making it one of the most successful franchises in the US.

“While all BMW dealerships offer a premium experience to our customers, the 31 Centers that have won this year’s award excelled in the way they take care of their customers and represent the BMW brand,” said Peter Miles, Executive Vice President Operations, BMW of North America.

Recent independent studies confirm BMW’s superior customer service performance. J.D. Power and Associates’ Customer Service Index (CSI) Study ranked the BMW dealer network among the top three automotive brand franchises in the US for its superior customer satisfaction and dealer service. And BusinessWeek identified BMW as one of the top 25 “Customer Service Champs” among all companies in the US.

“Anyone who is in the market with money to spend should expect to receive an exceptional customer experience,” said Alan Harris, Vice President Aftersales, BMW of North America. “BMW’s efforts to provide exceptional customer service have become a crucial part of our continued success even in today’s challenging economic climate.”

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